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Who’s Hungry Report 2025


Daily Bread Food Bank

Every year, Daily Bread Food Bank releases its Who’s Hungry Report, a sobering snapshot of food insecurity across Canada

In past years, the findings were shared through narrated, animated infographics. This year, they wanted to take a more creative approach.

By telling the story through a relatale expereince and weaving the data in, the report became something people actually stopped to watch. The result was significantly higher engagement, with over 250,000 views as of February 2026.

 


Agency: Leo Toronto
Copywriter: Quinlan Bruce
Creative Directors: Tyler McKissick, Dylan Wagman